One prevalent symptom associated with autism is sensitivity to loud noises. Intense anxiety can be sparked by a fire alarm or a loud crowded space, for example. Unfortunately, this sensitivity to sound and oftentimes bright light prevents parents in some cases from taking their children to busy stores. Now, one company is stepping up and giving children with autism a dedicated time to shop in quiet peace.
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In a world filled with sudden high-pitched sounds, the number of places that autistic children can comfortably go is reduced.
Toys "R" Us is one company that plans to accommodate autistic children by providing a quiet hour to shop.
Every child should be able to enjoy walking in wonderment down aisles filled with toys, right? Toys "R" Us seems to think so.
There's one thing, though. Only locations in the United Kingdom are offering the quiet hour at this time.
Toys "R" Us marketing director Mike Coogan talked to the Telegraphand explained some details surrounding the program.
“Making slight adjustments to stores and creating a quiet shopping period allows children and young adults to experience the fun in a toy shop, regardless of their disability,” he said.
Several adjustments will be made to the stores during the quiet hour...
Some have even asked, are the U.S. locations going to be next?
Other companies have also started similar quiet hour programs for their shoppers as well...
Simon Lea, the manager of an Asda Living store in Manchester, started a similar quiet hour to accommodate families with autistic children (and adults).
Much like the quiet hour planned by Toys "R" Us, the Asda location turned off in-store music and cut off display TVs.
Simon came up with the idea for his store after seeing an autistic boy struggling at the location not too long ago. Another interesting addition to the quiet hour was a map with only picture symbols instead of text-heavy ones.
The quiet hour was met with such positivity and enthusiasm that eight other stores in the Manchester Fort shopping complex are following suit.
Good work, Simon!
Luckily, there are companies out there who are willing to do such an awesome thing for families affected by autism.
Leave a COMMENT letting us know what you think about this incredible new program.
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